How do you create a holiday campaign without cliché holiday colors and visuals?
By distilling that magical holiday feeling down to its purest form while staying true to the Walmart visual world, we created a holiday campaign that not only shined above the others, it sparkled. All without any illustrated Santa hats or stockings.
A little extra joy.
Walmart delivery boxes were packaged with custom designed QR tape giving shoppers celebrity and Walmart associate shout-outs.
